Show
This preview shows page 57 - 60 out of 100 pages. 4.Which strategy aimed at producing products & services considered unique industrywide & directed at consumers who are relatively price incentive? a)Cost Leadership b)Differentiation c)Focused strategy d)None of these 5.Which is not the risk of pursuing cost leadership strategy? a)Competitors may imitate the strategy b)Technological breakthrough in industry c)Buyers interest may swing to differentiating feature d)Higher prize may lead to less demand of product 6.Which is the measure that could be adopted by an organization? a)Selecting specific niches b)Creating superior skills c)Developing innovating ways d)All the above 7.Who believes that basic unit of analysis for understanding is a group of competitors producing goods & services that compete directly with each other? 50 CA Swapnil Patni Buy Books & PD from a)Michal Porter b)Igor H. Ansoff c)William F. Glueck d)Richard Cyert 8.The interrelationship among ______ gives each industry its own particular competitive environment. a)Strategies b)Resources c)Controls d)Porter’s Five Forces9.Firms must search for products that perform the same, or nearly the same, function as their existing products. a)Threats of new entrance b)Bargaining power of buyer c)Threats of Substitutes d)Nature of industry rivalry 10.Which means producing products & services that fulfill the needs of small groups of consumers who are relatively price-sensitive? a)Cost Leadership b)Differentiation c)Focused strategy d)None of these 11.Which action can be taken for achieving cost leadership strategy? a)Forecast the demand promptly b)Optimum utilization of resources c)Resistance to differentiation d)All the above 12.Which is measure for achieving differentiation strategy? a)Elevate the performance of product b)Rapid product innovation c)Offer utility for customers d)All the above 13.Which is not the advantage of focused strategy? a)Premium Prize b)Difficulty for competitors c)Both (a) & (b) d)None of these 51 CA Swapnil Patni Buy Books & PD from 14.Which of these is a powerful & widely used tool for systematically diagnosing significant competitive pressure in a market? a)Porter’s five forcesb)Generic Strategy c)Ansoff growth share matrix d)General Electric Matrix 15.A firm’s profitability tends to be ______ when other firms are blocked from entering the industry. a)Lower b)Medium c)Higher d)Moderate Upload your study docs or become a Course Hero member to access this document Upload your study docs or become a Course Hero member to access this document End of preview. Want to read all 100 pages? Upload your study docs or become a Course Hero member to access this document Chapter 3 presents the concepts and analytical tools for assessing a single-business company's external environment. Attention centers on the competitive arena in which a company operates, together with the technological, societal, regulatory, or demographic influences in the macro-environment that are acting to reshape the company's future market arena. II. The Strategically Relevant Components of a Company's External Environment IV. Question 1: Does the industry offer attractive opportunities for growth? 7. Normally, industry members are proactive in drawing upon their competitive arsenal of weapons and deploying their organizational resources in a manner calculated to strengthen their market position and performance. B. Competitive Pressures Associated with the Threat of New Entrants E. Competitive Pressures Stemming from Buyer Bargaining Power and Price Sensitivity VI. Question 3: What Factors are Driving Industry Change and What Impacts Will They Have? VII. Question 4: What Market Positions Do Rivals Occupy—Who is Strongly Positioned and Who is Not? Illustration Capsule 3.1, Comparative Market Positions of Selected Retail Chains: A Strategic Group Map Example B. What Can Be Learned from Strategic Group Maps What are the tools that are used to confirm competitive advantage?Comprehensive Competitor Analysis Tools. SEMRush. SEMRush is a comprehensive competitor research tool that provide insights and data on your competitors' strategies in SEO, paid search, social and content marketing. ... . Serpstat. ... . Owler. ... . Kompyte. ... . SimilarWeb. ... . Ahrefs.. Is a powerful tool for systematically diagnosing the principal competitive pressures in a market and assessing how strong and important each one is?A powerful and widely used tool for systematically diagnosing the significant competitive pressures in a market and assessing the strength and importance of each is the Porter's five-forces model of competition.
What does Porter's five forces model determine?Porter's Five Forces is a model that identifies and analyzes five competitive forces that shape every industry and helps determine an industry's weaknesses and strengths. Five Forces analysis is frequently used to identify an industry's structure to determine corporate strategy.
What is competitive situation analysis?A competitor analysis, also referred to as a competitive analysis, is the process of identifying competitors in your industry and researching their different marketing strategies. You can use this information as a point of comparison to identify your company's strengths and weaknesses relative to each competitor.
|