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Which of the following is true about business marketers in comparison?

They deal with fewer and larger buyers than consumer marketers. The correct answer is: They deal with fewer and larger buyers than consumer marketers.

Which of the following statements about professional buying versus consumer buying is true quizlet?

Which of the following statements about professional buying versus consumer buying is true? Professional buying requires less emotional and personal investment than does consumer buying.

What are the 4 general characteristics that influence consumer purchases?

In general, there are four factors that influence consumer behaviour. These factors impact whether or not your target customer buys your product. They are cultural, social, personal and psychological.

In which type of market does no buyer or seller have much impact on setting the going market price?

The most fundamental is perfect competition, in which there are large numbers of identical suppliers and demanders of the same product, buyer and sellers can find one another at no cost, and no barriers prevent new suppliers from entering the market. In perfect competition, no one has the ability to affect prices.