About Formatting Answer ChoicesOnce you’ve created a question and formatted it the way you want, it’s time to add some choices for your respondents to pick from. This page will cover all the ways you can add, remove, and customize the answer choices to your questions. Show
Adding Answer ChoicesTo add answer choices, select the question and then click the plus or minus sign beneath Choices on the editing pane to choose how many choices you want your question to have. You can also click directly on the number of choices and type the number you’d prefer to have. Click directly on the text of an answer to edit it. You can start editing the next answer choice below it (or add a new choice if you’re at the end of the list) if you hit the return or Enter key while editing an answer choice, as seen below. Editing Answer ChoicesTo edit an answer choice, simply click the answer
choice in the survey editor and type the choice into the text box. Qtip: Click the arrow next to your answer choice for more answer choice customization options, such as adding answer choice display logic or changing the choice’s font. See Additional Dropdown Options for more information. Attention: If you’ve already collected data, be careful when editing answer choices so you don’t invalidate your data! See Editing an Active Survey for more information about what edits are OK. Edit MultipleYou can edit all of your answer choices at once by using the Edit multiple feature.
Attention: The Edit multiple feature is disabled as soon as you collect data on your survey. This is to prevent invalidation of your data. If you copy a survey where this feature has been disabled, the copy will also not contain the Edit multiple feature. Suggested ChoicesQualtrics has suggested choices that can help you build questions. These contain answer choices for common survey questions, such as demographics or asking satisfaction on a standardized scale. To add suggested choices:
Qtip: Suggested choices may appear on your question automatically. The software looks for
key terms and builds out answer choices for you. For example, in the screenshot below, the software recognized the phrase “How satisfied” and built out a Likert scale accordingly. Disable this by deselecting the Suggested choices checkbox for the question, or click the dropdown to select a different choice list. Additional Dropdown OptionsWhen you click to edit an answer choice on a question, there’s a dropdown with lots of useful settings that can enhance your choices. For example, if your list of choices includes “Other,” you can add a text box to this choice so the respondent can elaborate; you can add display logic to a choice, so that respondents don’t see choices that are irrelevant to them; you can open the rich content editor, and change the font color and size of your answer choice; and much, much more. Qtip: Some of these options will vary depending on the question type and format you are working with.
Allow Text EntrySometimes you may need to give respondents an option outside of your list of answer choices. Allow Text Entry lets you add a text box to your answer choice, allowing respondents to enter their own answer choice. Example: Let’s say you ask respondents to pick their favorite ice cream flavors from a list. If their favorite isn’t listed, you can create an “other” option for the respondent to specify their
favorite flavor. Adding & Removing Text Entry on Answer Choices
To remove text entry from a question, follow the same steps above. Text Entry SizeOnce you’ve allowed text entry on your answer choice, you can choose the size of the text entry box.
Text Entry ValidationFor answer choices that have Allow Text Entry enabled, you can force participants to input only a certain type of text response. For example, you might be looking specifically for a response that includes only numbers.
Insert GraphicInsert one image into the answer choice. See Inserting Graphics into Answer Choices for a full guide on using images in answer choices. Qtip: You can also insert images into an answer choice using the Rich Content Editor. Additional Graphic OptionsOnce you’ve used the Insert Graphic option, additional settings will appear in the dropdown.
Exclude from AnalysisWhen an answer is excluded from analysis, this means the data is hidden from data and reports (not deleted). This means the excluded value will not be used to calculate averages, sums, or other aggregate metrics; will not appear in filters or data exports; will be automatically excluded in Stats iQ; and will be hidden in recorded responses, Results-Reports, and Advanced-Reports. Example: Let’s say you’re collecting feedback from students about a training you ran, and you ask your respondents to rate the training on a scale from 1-10. You include a “N/A” option for respondents who may have missed the training. You can mark the “N/A” option as Exclude From Analysis so it does not influence your data analytics, such as calculating the average score of the training.
Once enabled, the choice will be marked with a symbol. You can change this setting at any time without deleting your data; this option merely hides the data. The following text is not case sensitive and will automatically turn this setting on:
Make Answer ExclusiveSome questions let respondents select multiple choices at a time. But sometime we want to provide a choice like “None of the above,” which doesn’t make sense to pair with any other choices. Make Answer Exclusive ensures that an answer can only be chosen by itself. Example: Let’s say you ask respondents to select which store locations they’ve recently visited. You include “None” as an answer for respondents who have not visited your stores. You can then mark “None” as Make Answer Exclusive so respondents can’t select that option with other choices. In the below example,
we can see the other selected answer choices are automatically deselected when the respondent selects an exclusive answer choice.
Once this option is enabled, that particular answer choice will be marked with a symbol and will not be able to be selected with other answer choices. Assign to GroupYou can group your answer choices together to help keep yourself and your respondents organized. This is especially useful for long lists of answer choices. Qtip: The Assign to Group option isn’t available for all question types and format. If you want to use choice groups but don’t see the option available for you, try changing the question’s formatting. Example: In this example, we ask respondents to select what products and services they’ve purchased from us. We group together similar items to make organization easier. Assigning Choices to Groups
Qtip: You can add display logic to answers in a group. If all answers are hidden, the group title will not appear. Customizing GroupsClick into a group’s name and click the dropdown to view additional options for customization. For example, you can make one group single select and anther multi-select.
Move Choice Up & DownMove the choice up by one or down by one by clicking the dropdown and selecting Move Up or Move Down. This does not affect your data, but merely rearranges your answer choices in the question. Qtip: These options come in handy if you are adding new choices to a survey that’s already collected data. See Testing / Editing Active Surveys for more details. Removing ChoicesDelete the answer choice by selecting Remove Choice from the dropdown. You can also use the keyboard to delete a choice by clicking inside the text box of the answer choice and pressing the
Backspace or Delete key until the text is gone and the text box turns red. Qtip: If you try to delete an answer choice that has data associated with it (i.e., you have already
gathered responses), you will be warned that deleting the choice could invalidate the results. See Editing an Active Survey for more information about what edits are OK to make. Related ArticlesWhat are the 4 main types of research?There are four main types of Quantitative research: Descriptive, Correlational, Causal-Comparative/Quasi-Experimental, and Experimental Research.
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