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Celebrity Brand Endorsement: Effective Advertising?Name *: Email : (optional) » Your comments will be displayed only after manual approval. What are the 4 types of celebrity endorsements?No matter how you roll out the campaign, the kinds of deals you can make with celebrities generally fall in one of the following categories:. One-Off Celebrity Deals. ... . Unofficial Deals (aka Celebrity Placements) ... . Long-Term Celebrity Deals. ... . Offer the Celebrity Equity. ... . Provide the Celebrity with a Revenue Share.. Which celebrity endorsement is the best?Top 10 Celebrity Endorsements. Reese Witherspoon for Crate and Barrel. ... . Kristen Bell For Old Navy. ... . Robert Pattinson for Dior. ... . Taylor Swift for Diet Coke. ... . George Clooney for Nespresso. ... . Julia Roberts for Lancome. ... . Charlize Theron for Dior. ... . Dwayne Johnson For Under Armour.. What are the disadvantages of celebrity endorsement?The Risks of Celebrity Endorsement. Images change. Celebrities make mistakes. ... . Celebrities become overexposed. At the height of Tiger Woods' popularity, he endorsed over ten companies at once. ... . Celebrities can overshadow brands. Consumers may focus on the celebrity, not the product.. What type of promotion is celebrity endorsement?Celebrity endorsements are a marketing strategy designed for businesses of all sizes to use a celebrity or influencer as a spokesperson to help promote their brand, product, or services. Celebrities can use their fame and status to get a product or service in front of a new, or larger, audience.
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